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The Elevator Pitch Bar

Every young person has gone through the difficult task of catching the attention of a CEO, or in our case a Creative Director. Wouldn't it be easier to buy them a beer in an elevator bar?

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This project was born to help Heineken connect different generations for a common purpose, to seek and create new ideas for a fresher world.

Credits:

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Copywriters

- Me âš¡

- Bruno Cayo

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Art Direction

- Andrea Camacho

- Agustina Baraldo

D&AD New Blood Awards 

Wood Pencil

2023

Miami Ad School Madrid

Madrid, Spain

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