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The Elevator Pitch Bar
Every young person has gone through the difficult task of catching the attention of a CEO, or in our case a Creative Director. Wouldn't it be easier to buy them a beer in an elevator bar?
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This project was born to help Heineken connect different generations for a common purpose, to seek and create new ideas for a fresher world.
Credits:
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Copywriters
- Me âš¡
- Bruno Cayo
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Art Direction
- Andrea Camacho
- Agustina Baraldo
D&AD New Blood Awards
Wood Pencil
2023
Miami Ad School Madrid
Madrid, Spain
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